An early-career marketer. A global perspective.

Nancy Zheng.

Curious about people. Drawn to what connects them.

I'm a USC graduate student bringing a foundation in psychology, business, and management to my next chapter in marketing.

MarketingBrandProduct Marketing
See my work ↓ Graduating May 2027
People
Culture
Business

My starting point

Different disciplines. A shared curiosity about connection.

Hover a circle, or drag them around.

Brazil-raised · Chinese family · U.S.-educated Trilingual: English · Português · 中文 USC · MS in Digital Social Media Seeking my next chapter ↗

My story

A perspective shaped across borders.

I was born and raised in Brazil in a Chinese family, and moved to the United States for high school. Since then, my education has taken me from UC San Diego to Cornell and now USC.

Growing up between these cultures made me trilingual. I speak English, Portuguese and Mandarin.

Moving between countries and academic disciplines has shaped how I see people, context, and business. It's the perspective I hope to bring to a marketing team: curious, open-minded, and ready to keep learning.

中国Family roots
BrazilBorn & raised
United StatesHigh school & beyond

What I bring

What I'm good at.

I'm early in my career, but I bring a mix of creative, research and business skills to Marketing, Brand, or Product Marketing.

Marketing & Strategy

Campaign concepts, Brand strategy, Positioning, Competitive analysis, SWOT analysis, Market entry strategy

Creative & Content

Short-form video, AI-assisted video editing, Photography, Presentation design, Social media content, Graphic design basics

Research & Insight

Consumer interviews, Survey design & analysis, Social listening (Xiaohongshu, Weibo), Persona building, Data analysis with AI

Business

Finance basics, Startup planning, Team coordination, Process design (Notion SOPs)

Languages

English, Portuguese, Mandarin Chinese

Tools

Canva, Google Slides, Notion, Gemini & AI tools, Python

Nancy Hover a skill group

Education

An interdisciplinary foundation.

From understanding human behavior to studying how businesses work, each chapter adds a new lens.

Three schools, three lenses. Hover a school to watch them add up.

  • Undergraduate

    University of California San Diego

    BA in Psychology · BA in International Business

    Double major · Minors in Marketing and Finance

    Done
  • Graduate

    Cornell University

    Graduate studies in Management

    Building on a foundation in psychology and business.

    Done
  • Current

    University of Southern California

    MS in Digital Social Media

    Currently enrolled · Expected graduation May 2027

    Now

Experience

Where I've worked.

Internships across healthcare, startups and business analysis, in Los Angeles, New York and remote.

  • May – Jun 2026

    Keck Medicine of USC

    Marketing Intern

    Los Angeles · Hybrid

    Marketing
  • Apr – May 2026

    AperioHub

    Business Analyst Intern & Team Coordinator

    Competitive analysis and investment strategy · Remote

    Analysis
  • Mar – Apr 2023

    Stealth 1000

    Marketing Intern

    Ran competitive and market analysis across several startups, using SWOT analyses to find strategic opportunities and positioning gaps. New York · Hybrid

    Marketing

Selected work

Ideas I've brought to the table.

Campaign concepts, brand strategy and consumer research from USC and Cornell. Click any project for the full story.

Also available: solo strategy cases on Disney and TripAdvisor. Happy to share them on request.

When I'm not working

Off the clock.

The things I'd happily spend a whole Saturday on. Click one to see more.

The next chapter

Let's start a conversation.

Hiring for Marketing, Brand, or Product Marketing? I'd welcome the opportunity to learn about your team and discuss where I could contribute.

Emailnancy02zheng@gmail.com
LinkedIn ↗Email me ↗

↗ USC · Expected graduation May 2027